Friday, March 19, 2010

2 for 1 Deal on Farmers’ Markets

I don’t know about you, but I like to shop. I like looking around in a store and seeing everything it has to offer. I like the feeling of finding something you can’t live without, buying it and taking it home. But what I really love… is a good bargain. And have I got a deal for you this week?!?! Not one, but two (yes two) grants that are available for Farmers’ Markets.

The first grant is a federal grant through USDA called the Farmers’ Market Promotion Program. Farmers’ Markets can apply directly to USDA to receive this funding. While the second program is the ISDA Farmers’ Market Cost Share Program. Farmers’ Markets can apply to ISDA to receive a reimbursement for their advertising and promotional expenses. Both of these grants (one federal and one state) are great opportunities for Farmers’ Markets to take advantage of and possibly the only grant opportunities they may have this year.

USDA-Farmers’ Market Promotion Program
Farmers’ Markets are eligible to apply for funding to promote the domestic consumption of agricultural commodities by expanding direct producer-to-consumer marketing opportunities. Direct producer-to-consumer marketing proposals that may be funded include projects addressing issues related to farmers markets, roadside stands, community supported agriculture programs, agritourism activities, and other direct producer-to-consumer marketing channels. The minimum award per grant is $2,500 and the maximum is $100,000. Applications are due April 15th, 2010 and more information can be found at

ISDA-Farmers’ Market Cost Share Program
ISDA has $10,000 available through a previous Specialty Crop Block grant to reimburse Farmers’ Markets in the state of Indiana for advertising. This program will reimburse 50 percent of the cost of advertising, displays and promotional materials farmers’ markets pay for these items up to $500. Markets can receive reimbursement for expenditures made 11/1/09-8/31/10 as long as they have receipts available. Applications are due before August 31, 2010 (please note funds are awarded on a first come first serve basis). More information can be found on ISDA’s website at

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